Pharmaceutical Manager (PM)
February 24, 2016
I’ve known you for years. We’ve been the best of friends. You’ve brought me miraculous medications over the last 32 years and helped legions of patients enjoy longer and healthier lives. In many ways, you’ve been a knight in shining amour.
It hurts me to say this, but you’ve been bad lately: really bad! You’ve priced your medications so high that the average patient can no longer have them. Your antidepressants eat up so much of a patient’s budget that it is depressing!
I know that there are many factors contributing to the outrageous cost of your most miraculous medication. I’ve previously written about the cost of liability insurance. I know that the cost of bringing a new medication to market is massive. I also know that your need to increase your corporate profits has led you down the wrong path!
As your friend and longtime admirer, I’m telling you it’s time to change your ways. It’s time to scrap the sample and discount card programs and reduce the upfront cost of your medications. Everyone is coming after you. You are Hillary’s villain. She openly avowed that she was coming for you in her last debate.
The PBM (Pharmacy Benefits Manager) is your avowed enemy and they are all powerful. They simply are denying access to your medications. You are the patients’ avowed enemy. They see you, not as a knight in shining armor, by as a greedy pusher who has what they need but demands their life’s blood to purchase it.
Just how much do you spend on those Viagra commercials? Discount cards? How does a medicine that sells for nine dollars in Mexico, sell for fifty dollars here? Why is a medicine that costs eight Euros sell for eighty dollars here? As your friend, I’m telling you it’s time to think out of the box and sell more units for less, here, in the US.
As your friend, I’m warning you. My patients are fed up. I’m fed up! Time to buff up you armor and get on your stallion and rescue us!